Looking to change broadband service this Black Friday to find the best internet provider? Or simply want to know how your broadband compares to others? You're in the right place to find out, as we bring you the best broadband deals available in the UK as sales season approaches and help you decide which is best for you.

If you're primarily after speed, check out our article on the fastest broadband provider in the UK, and if you're after TV and broadband bundle deals, we have a dedicated article for that too.

Check broadband coverage in your area

Before we start, it's important to check that the broadband provider you're interested in can cover your area. You might be surprised to find that a provider that a friend who lives just a few miles away is with might not be able to provide broadband for your home. 

You can find out using our tool below - simply type in your postcode and the tool will show you the best deals in your area. After you've searched, you can click on 'filter your results' to narrow down your results.

With the Rural Development Programme for England investing £30 million in rural broadband development, things are looking up for those previously under-served when it comes to Internet speeds

New broadband speed claims guidance

As of 23 May, the ASA has issued new broadband speed claims guidance that will give you a much more accurate representation of the speed you can expect from the broadband package you choose.

The change follows research into consumers' understanding of broadband speed claims, which found that consumers are being misled by advertising from internet service providers (ISPs).

Now, ISPs need to advertise the median download speed measured at peak-time or over 24 hours, or a range of download speeds available to the 20th to 80th percentile of users measured at peak time or over 24 hours.

You can find out more about the new guidance on the ASA website.

You can also test the speed of your internet connection using our tool found here.

What's the fastest broadband?

Virgin: 100Mbps | unlimited | £32 per month

Average download speed: 108Mbps

Virgin's fibre-optic broadband is very fast and reliable. 50Mpbs is enough for most single users or couples, but if you share your home with a bigger family who tends to use the internet at once, you might want to consider opting for 100Mbps.

Virgin currently offers the 100Mbps plan for £32 per month for the first 12 months with a £25 activation fee.

The internet speed is faster than most options offered by rival providers and the average download speeds are even faster than advertised, at 108Mbps. It has won plenty of broadband awards for overall satisfaction, reliability and speed, so is highly recommended.

Find out more on the Virgin website.

Virgin: 350Mbps | unlimited | £42 per month

Average download speed: 362Mbps

Even faster is the 350Mbps option from Virgin, which costs £42 per month with line rental included. There is a £25 activation fee however.

Keep in mind that after 12 months the monthly rate rises to £57 per month.

Find out more on the Virgin website.

Plus, if you're looking for a broadband bundle that includes TV there are some more offers available on Virgin's website here.

What's the cheapest broadband?

If you're not so worried about your internet's speed but are more concerned about its price, you might be interested in some of these other broadband deals.

TalkTalk: 11Mbps | unlimited | £17 per month

TalkTalk's Black Friday deal gets you 11Mbps speed at £17 per month, including line rental for 12 months.

Find out more on TalkTalk's website.

Vodafone: 35Mbps | Unlimited | £25 per month

This is a good price on 35Mbps unlimited Fibre broadband from Vodafone. It has an unlimited speed guarantee of 25Mbps, but averages at 35Mbps. It's for 18 months, with a £0 upfront and includes line rental. If you're already a Vodafone customer, you can get this for an even better price of £23 per month.

Find out more on Vodafone's website. 

Vodafone: 63Mbps | Unlimited | £31 per month

Another good price, this time on faster 63Mbps unlimited Fibre broadband from Vodafone, with a speed guarantee of 55Mbps. It's for 18 months, with a £0 upfront, and includes line rental. Existing customers can get this offer for £29, which is good deal.

Find out more on Vodafone's website.

What's the best broadband for sport?

BT currentlly has a few major deals for Black Friday with savigns up to £240. Plus, if you're interested in sport, you might like in BT's broadband packages. You can upgrade any of these to include the BT Sport Pack (starts from £4/month).

BT: 50Mbps | unlimited | £35.99 per month

BT's Superfast Fibre package currently comes with a free Amazon Echo worth £89.99. It includes BT line rental, but you'll have to pay £9.99 to cover postage fees. The monthly rate goes to £52.49 after 18 months.

Find out more on BT's website.

BT: 67Mbps | unlimited | £45.99 per month

If you want faster internet, there's also BT's Superfast Fibre 2 Unlimited broadband package, which comes with a free Amazon Echo too. You also get 1000GB cloud storage. The 67Mbps package includes line rental and is £35.99 per month for 18 months, after which the price is £58.99. It also has a £9.99 postage fee.

Find out more on BT's website.

BT: 67Mbps | unlimited | £54.99 per month

There's also a 67Mbps option called the Superfast Fibre Plus. It's also at 67Mb, but it comes with additional benefits like the Keep Connected Promise that ensures you're quickly brought back online if you face any interruptions, for instance, and BT Virus Protect on up to 15 devices. This option also includes line rental and a £9.99 postage fee. The plan is for 18 months, after which the price raises to £58.99.

Find out more on BT's website.

BT also offers some TV and broadband bundles, which you can view here.

What's the best broadband?

Broadband Genie has recently announced the results of its Home Broadband Survey 2018, which takes into account the views of nearly 5,000 UK broadband users as well as a panel of experts.

Plusnet was crowned best broadband provider 2018, followed by Virgin Media in second and EE in third. Read on to see which ISPs were victorious in other parts of the survey, and see where your broadband provider ranks.

Best Broadband Provider 2018

1. Plusnet
2. Virgin Media 
3. EE
4. Vodafone
5. Sky
6. BT
7. Other
8. TalkTalk

Best Customer Care 2018

1. Plusnet
2. EE
3. Sky
4. Vodafone
5. Virgin Media 
6. Other
7. BT
8. TalkTalk

Most Reliable Broadband Provider 2018

1. Plusnet
2. Virgin Media
3. BT
4. EE
5. Sky
6. Vodafone
7. Other
6. TalkTalk

Best Value Provider 2018

1. Vodafone
2. Plusnet
3. EE
4. TalkTalk
5. Sky
6. Virgin Media
7. Other
8. BT

Most Recommended Provider 2018

1. Plusnet
2. Virgin Media
3. EE
4. Sky
5. BT
6. Vodafone
7. Other
8. TalkTalk

Most Trustworthy Provider 2018

1. Plusnet
2. EE
3. Vodafone
4. Sky
5. Virgin Media
6. BT
7. Other
8. TalkTalk

Fastest Provider - Downloading 2018

1. Virgin Media
2. Vodafone
3. BT
4. Plusnet
5. TalkTalk
6. EE
7. Sky

Fastest Provider - Uploading 2018

1. Vodafone
2. Virgin Media
3. BT
4. EE
5. TalkTalk
6. Plusnet
7. Sky

Customer Speed Satisfaction 2018

1. Virgin Media
2. Vodafone
3. Plusnet
4. BT
5. Sky
6. EE
7. Other
8. TalkTalk

Broadband Genie's Home Broadband Survey from 2017 also crowned winners in the following categories:

Best Budget Provider 2017

1. Origin

Best Bundled Provider 2017

1. Sky

Most Innovative Provider 2017

1. Hyperoptic

Best Streaming TV Service 2017

1. Netflix

Best Catch-up Service 2017

1. BBC iPlayer